In your opinion, what's the most attractive thing about entrepreneurship?

There are two core things that make entrepreneurship attractive. If you can build a business that brings you joy on a daily basis, even through the ups and downs, you’re winning. Having clear goals is important, but you need to enjoy the ride to get there. Secondly, the money and wealth that you can build for yourself and your family. It is pretty sexy.

What industries do you think will be 10x in popularity over the next 5 years? Why?

I’m excited to see how blockchain/crypto, NFTs, and the metaverse are going to impact our lives and the way we build businesses in the future. I also think the creator economy is going to change how we operate within regular corporate companies. We will see more creators being brought into businesses to co-create media channels.

What advice would you give to younger women who are interested in pursuing entrepreneurship?

If you’re working a 9-5, use your salary as your “investment” into your business. Start a small side hustle that you can grow in your spare time while focusing on building a real community and your “playground” to learn. I wish I did this in my early twenties.

What are you looking forward to most in 2022?

The growth of “Female Startup Club”! We have some big goals for the podcast, and, with the book coming out, I think it’s going to be a pretty wild year. □

Article Credits

Doone’s Instagram: @dooneroisin

FSC’s Podcast: Female Startup Club

Doone’s Book: “Your Hype Girl”

The Dairy Collab with FSC: The Dairy