Why was it important for you to exclude certain ingredients from your products? Why do some brands use them?

While I can’t speak for other brands, as a clean skin care brand, it’s extremely important to us at Naturally Serious that we keep our formulas free of any B.A.D. (Banned, Ambiguous or Debatable) ingredients. We consider skin care to be a wellness ritual and are committed to maintaining the highest standard of “clean” for our products. You will never find formaldehyde, phthalates, PEG, silicones, parabens, artificial colors and fragrances—you name it—in any of our products.

Instead, we choose powerful, good-for-you ingredients like our patented Anti-Pollution Blend, a combination of six anti-oxidants clinically tested to help combat visible signs of aging from pollution and environmental damage. We also go through rigorous rounds of clinical testing to ensure our final formulas are not only clean, safe and stable, but also seriously effective and performance-driven.

What advice can you give to aspiring entrepreneurs?

While many factors will set you on the path to success, none are as important as believing in yourself. Be confident in your vision and believe that you have the power to accomplish it. Also, if you can figure out how to follow a career path closely aligned with one of your passions, your day-to-day won’t feel like “work” and will most certainly make attaining your goals that much easier.□

Article Credits

Instagram: @iamrochellejacobs @junejacobsspa @naturallyseriousskin

Twitter: @nsskin @junejacobsspa

Facebook: @naturallyseriousskin @junejacobsskincare

Website: naturallyseriousskin.com junejacobs.com