Tik Tok Content Creator, Vi Luong
How would you describe your aesthetic?
I would describe my overall aesthetic as elevated-casual: Gen-Z, but sleeker and without all the busyness.
What are your favorite makeup products right now?
My favorite makeup products are the Kosas concealer and foundation, Canmake cream cheek (a Japanese blush), and Hera lip glosses (a Korean lip gloss brand endorsed by Jennie from Blackpink).
@viluong NYFW edition, outfit deets on ig!! #nyfw #photoediting #beforeandafter #editing #tiktokfashionmonth ♬ way 2 seggsy - xxtristanxo
What is the biggest challenge that you face as a content creator?
My biggest challenge as a content creator (personally) has always been to stay consistent even when I face challenges in my personal life. The hard part of being a creator that is you are your content: if your mental health isn't doing well, your content also isn't the best. Of course, I plan ahead and make "filler" videos when these times arise, but I take a lot of pride in quality > quantity, and doing a bunch of "fillers" doesn't make me feel the best either. It's a whole cycle!
We saw on your Instagram that you’re a big fan of routine. How were you able to successfully implement routines into your daily life and stay consistent?
I write every single thing that I do down; literally pen-to-paper for everything. My brain remembers things better that way. I am also a big fan of using Google Calendar to keep track and have designated days for everything. I use the “Reminders” app on my iPhone to remind me of simple things, such as that Sunday is my hair-washing day or that Wednesdays are my "Ask Me Anything" days on Instagram, etc. Over time, my brain has started to remember these things on its own and I was able to put myself more on autopilot.
What have been your favorite brands to work with?
My favorite brands to work with have been Liquid IV, Target, and the TikTok platform itself! I also have loved working with the AmorePacific company as a whole (they own Laneige, Sulwhasoo, etc.). I have never had a paid relationship with them, but they treat me very well and I love their products! I am manifesting an ambassadorship or brand deal with them someday!
What is one thing you wish more people knew about you?
I am a huge music nerd! I grew up playing multiple instruments: piano since I was six, clarinet, flute, and percussion (I was a mallet specialist). I even did marching band for 6-7 years. The majority of my Spotify likes and playlists today include classical pieces, movie/game instrumental soundtracks, and anything with piano versions. Something that I do on a daily basis - that my boyfriend hates - is that I sing or tap out entire suites (pieces of instrumental music strung together) when I am in my “idle mode.” □